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Wall Street’s Strategic upside on Travel Stocks Faces Pressure

Jon Ogg by Jon Ogg
February 4, 2025
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Wall Street issues hundreds of analyst research reports each day of the week covering a myriad of sectors, topics and themes. One sector which is very cyclical and therefore economically sensitive is travel and leisure. This involves the stocks in the planes and hotels, and the reservation systems.

There were multiple analyst reports in the entire travel and leisure space on Tuesday, February 4, 2025 from multiple firms — and with multiple views. Some reports still suggest upside ahead. Other reports are downright cautious and they are steering their brokerage clients away.
…
Oggonomics reminds its readers that no single analyst call should be he sole basis for deciding to buy, sell or hold any stock. How investors react when they see multiple calls is sometimes different, but never for forget that analysts can be wrong and things can change in their thesis…
Airbnb, Inc. (NASDAQ: ABNB) was maintained Neutral at UBS, and the price target was nudged higher to $143 from $142. While there may be upside to the quarterly report, foreign exchange headwinds are expected to impact gross bookings and revenue growth in 2025. Airbnb was up 1% at $131.15 on Tuesday…
American Airlines Inc. (NASDAQ: AAL) was maintained as Neutral and its price target was cut to $18 from $20 at Susquehanna. American shares were still up 0.5% at $16.78 on Tuesday despite the lack of enthusiasm…
Booking Holdings Inc. (NASDAQ: BKNG) was reiterated as Buy and its target was bumped up to $5,560 from $5,550 at UBS. Foreign currency exchange is again the headwind here. although UBS still favors Booking as its top pick in the T&L sector. It was up 0.6% at $4,720.00 on Tuesday…
Expedia Inc. (NASDAQ: EXPE) was kept at Neutral but its price target went up to $178 from $176 at UBS. Again, for-ex headwinds may knock 2% to 3% of the growth this year…
Choice Hotels (NYSE: CHH) was maintained as Underweight at Wells Fargo but the price target was raised to $138 from $133 in the call. The firm expects an Earnings/EBITDA beats but sees 2025 guidance as conservative RevPAR forecasts. CHH was up 1.1% at $150.60 on Tuesday…
Hilton Worldwide Holdings Inc. (NYSE: HLT) was maintained as Equal Weight and the price target went up to $240 from $232 at Wells Fargo. Evercore ISI kept its In-Line rating on Hilton but raised its target to $275 from $240. The firm sees hotel room night growth at 2% being more aligned with GDP after a period of dislocation. At $258.18, enough said there without big ratings being made…
Hyatt Hotels (NYSE: H) was reiterated as Overweight at Wells Fargo, but the price target was lowered down to $170 from $172. With conservative RevPAR forecasts and elevated uncertainty, Wells Fargo sees solid unit growth bolstered by partnerships and conversions. Evercore ISI kept its In-Line rating and raised its price target to $175 from $155 on Hyatt. The firm sees an improvement in underlying demand with that same 2% room night growth being tied to GDP. Hyatt was up 0.5% at $157.67 on Tuesday…
JetBlue Airways Corporation (NASDAQ: JBLU) was maintained as Neutral and its price target was cut to $6 from $8 at Susquehanna. JetBlue share were still up 0.4% at $6.075 despite a lack of enthusiasm here…
Marriott International, Inc. (NASDAQ: MAR) was kept at Equal Weight but its target was raised to $285 from $262 at Wells Fargo. Earnings and EBITDA should beat and guidance will likely reflect conservative RevPAR forecasts. Marriott was flat at $290.50 on Tuesday. A rival call from Evercore ISI upgraded Marriott to Outperform from In-Line with a much higher $330 price target — noting its network effect of the Bonvoy loyalty plan and a catch-up on fee growth in 2025 helping to drive cash flow and capital return in the upgrade…
Southwest Airlines Inc. (NYSE: LUV) was maintained as Neutral and its price target was cut to $34 from $38 at Susquehanna as the airline is going through more changes than most airlines. Shares of Southwest were up less than 0.1% at $30.55 on Tuesday…
United Airlines Holdings (NYSE: UAL) was reiterated as Positive at Susquehanna and its price target went up to $130 from $120. UAL is among the top picks in the space (along with Alaska Air and Delta), because of the extensive network, some revenue diversity and loyalty programs helping to support the model. UAL was up 1.7% at $106.65 on Tuesday.
Again, these analyst calls are from the firms mentioned on each stock. Oggonomics does not maintain its own ratings nor does it maintain price targets for these companies.
Tags: AALABNBALKanalyst upgradesBKNGCHHDALEXPEHHLTJBLULUVMARUAL
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